Showing posts with label Brand Management. Show all posts
Showing posts with label Brand Management. Show all posts

CUSTOMER RETENTION STRATEGIES


Copyright © 2014, Marketplace Strategist. All rights reserved.

Well, it’s another time in history when we celebrate the most esteemed individuals that gave business brand the platform to keep been in business. Its 2014 CUSTOMER SERVICE WEEK tagged “say yes to excellence”. If there is one thing that makes me keep patronizing any firm or enterprise I think it is due to the special way that render their services and how my problem was been solved by the brand. We all want to feel important and no one will want an exception to that, I want to pay for a services and at same time be treated specially because my payment is worth it and I’m one of the reason why the business is created. Customers! The very reason why you’re still in that business, so if you desire to retain them then be ready to treat them in a unique and special way that they keep patronizing your brand.

MANAGING CHANGE IN A CHANGING WORLD


Copyright © 2014, Marketplace Strategist. All rights reserved. 

The recent happening in the world of sport, especially the current 2014 world cup competition will put us in a fix that things are gradually changing even with the early eviction of the world champion – Spanish team. Though I’m not a football fan, may be my inability of having a niche for sport at early age might contribute to that but the current scenario paint to our face that change is no longer constant but dynamic. Everything seems to be changing, we’re in a new world of emerging change.

Life itself is a change 'cause all its concept is emerging in a changing environment, we as human can’t be left out of the flow.

WHERE IS MY BUSINESS CAPITAL? (Stream 2)




Copyright © 2012, Marketplace Strategist. All rights reserved.

Hi, glad to have secured your rapt attention. I began a series on redefined toolbox for generating business capital, you can check the archive HERE. In stream 1, I gave three basic capital that is readily available to every start up or emerged entrepreneurs. The first capital which is time, the second idea and the third networking.Today i continue with the other remaining business capital.

And now the fourth capital which is the LAW OF START-NOW. Your business is your capital.

WHERE IS MY BUSINESS CAPITAL? (Stream 1)




Copyright © 2012, Marketplace Strategist. All rights reserved.

Starting a business has been crucial issue in the business world over the time due to the intimidating factor of generating capital for a business idea. Hence many scavenged for capital which is not lost to start up a business or another idea through manipulating means. It is at this point many give up their dream simply because they think there is no capital to finance the dream or project when their skimming seems not to yield positive result. If you ask some people how they intend spending proposed money for business, they begin to babble by saying I will do that, I will do this even without having mapped out print of the vision they propose to execute.  Vision is the key for provision, any worthwhile vision you have will surely be provided for.

PROSPERITY AMIDST STARVATION (Stream 2)



Copyright © 2012, Marketplace Strategist. All rights reserved.

It’s my utmost privilege to welcome you onboard this voyage I started out last week on “PROSPERITY AMIDST STARVATION”. In stream 1, I shared how life has transposed from intention to action and the issue of scarcity of bread in the house of bread… the Bethlehem-Judah experience. Peradventure you’ve not read that part, CLICK Here to read so as to know where I’m coming from as regards the thought.
In this second series I will start by sharing 4 categories of people in different circumstances and you can as well determine the cadre you belong to.
►   “Unproducing folks that lives in a productive system”.

PROSPERITY AMIDST STARVATION (Stream 1)



Copyright © 2012, Marketplace Strategist. All rights reserved.

Every meaningful human facet finds in their conscious mind a terms of condition that forms the workability for life’s voyage to significance. This consciousness is perceived as a startup with a prologue intention which serves as introductory signals that herald a epilogue – signoff experience capable of converting intention to action. You are never judged based on intention but on action,

TIPS FOR BUILDING BUSINESS SYNERGY




Copyright © 2012, Marketplace Strategist. All rights reserved. 

 1.     Take time in getting to know someone new – preferably new partners that has got much more role and quota to play in line with your business goals.
   2.      Never be intimidated with the strength and size of your partner’s business plan, rather take more time in developing your own business plan to become enviable icon.

THE ENTREPRENEUR'S CODE OF CONDUCT



Copyright © 2012, Marketplace Strategist. All rights reserved.

Of recent sphere of influence has been a competitive race where everyone is busy getting incentives for their business.  Somehow, somewhere branding is taking place but not all are treading the true path of this concept ‘branding’. What you don’t know will later turn out to be what will hurt you. The primary motive of every business is to solve a problem by adding value through the aid of rendering qualitative services and solutions that will answer the missing link “problems”.